Record Types allow you to classify data in contacts, accounts, deals, and custom modules so users from different roles can consume and update data in the CRM in different ways. This is possible by having different field permissions and data scoping per record type per role. Based on the record type, administrators can also set up different types of follow-up processes or automations like workflows, sequences, auto-assignment rules.
For example, Acme is an architecture and home improvement company providing services to customers, who are looking for home renovation/architectural needs, through vendors offering such services.
A salesperson from Acme would cater to two types of customers - contacts and vendors. The information that the salesperson would want to capture for both contacts and vendors would be different. In addition, both types follow different business processes, eg: A workflow can be configured to trigger a profile page creation for confirmed vendors but no such process is required for customers. A sales sequence can be configured for customers for sending follow-up emails/SMS.
All of the fields listed above can be created under the Contacts module but only relevant fields can be selected for relevant types using Record Types configuration . Some fields can be common across one or more record types. So in the above example, business service category and sub-category should be marked ‘editable’ in both the contact types. Company type, website URL, business description should be marked ‘editable’ in Vendor type but ‘hidden’ in customer type and vice-versa for project status, time to start, price level, and quality level. This same type of configuration can be extended to a role level. For example, a marketing user need not have access to ‘quality level’ field in customer type but a sales user will require access.
To create a new Record Type,
You can configure these field permissions per role per record type - Read-only, Hidden, Editable, Field choices, and Required.
Note: Choice selection is the same for all roles of a record type, and can vary for record types.
Click Save
Note:The admin should configure the field permissions for all record types and for all roles as explained above.
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