ZOHO MARKETING AUTOMATION PRICING :
Unified platform to drive customer engagement.
Zoho Marketing Automation is an all-in-one platform designed to help businesses generate, nurture, and convert leads with minimal manual effort. From personalized email campaigns to lead scoring and advanced analytics, it ensures marketing teams focus on strategy while automation handles repetitive tasks.
ZOHO MARKETING AUTOMATIONS’S THREE PRICING OPTIONS
Standard Plan
₹855 ₹812
/month billed annually
₹1,140/month
Professional Plan
₹1305 ₹1240
/month billed annually
₹1,740/month
Enterprise Plan
₹2655 ₹2522
/month billed annually
₹3,540/month
KEY FEATURES OF ZOHO MARKETING AUTOMATION
Offers lead nurturing, email automation, customer journeys, segmentation, scoring, and analytics.
Lead Management & Scoring
Capture, nurture, and prioritize leads based on engagement to focus on the most promising prospects.
Customer Segmentation
Target audiences by demographics, interests, or behavior for personalized campaigns.
Email Campaign Automation
Design, schedule, and automate email campaigns to ensure consistent customer communication.
Multichannel Marketing
Engage audiences via SMS, social media, and web pop-ups for a unified brand presence.
A/B Testing & Analytics
Experiment with subject lines, content, and CTAs while tracking results to improve performance.
Journey Builder
Automate customer journeys from first interaction to conversion for seamless engagement.
Event & Website Tracking
Track visitor activity and interactions on your website to understand customer intent better.
CRM & App Integrations
Sync seamlessly with Zoho CRM and other apps to align marketing and sales teams.
Discover how Zoho Marketing Automation can streamline your business
Reach out to the FGRADE Concierge Team for a free consultation!
Call Us
+91 916 056 5554
Mail Us
sales@fgrade.com
Zoho Marketing Automation Alternatives
Other billing platforms offering subscription management, invoicing, and automated payments.
A comprehensive marketing platform with CRM integration, lead nurturing, and multichannel campaigns. Best for mid-size to large businesses.
Best known for email marketing. Affordable, easy-to-use, and great for small businesses or startups focusing on email campaigns.
Combines email marketing, CRM, and automation workflows. Ideal for growing businesses needing advanced customer journeys without high costs.
Enterprise-level solution offering deep analytics, scalable campaign management, and advanced personalization across multiple channels.
Pros and Cons of Zoho Marketing Automation
Pros
- Affordable compared to enterprise tools
- Native integration with Zoho ecosystem
- Strong lead nurturing and scoring
- Easy-to-use interface
- Comprehensive analytics
Cons
- Limited templates compared to competitors
- Steeper learning curve for advanced workflows
- Some features require Zoho Marketing Plus for full potential
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Explore a wide range of tools to power your business.
Frequently Asked Questions
1. What is the difference between account-based marketing and marketing automation?
2. What is the difference between Zoho Campaigns and Zoho Marketing Automation?
3. Is Zoho Marketing Plus free?
4. What is the difference between CRM and marketing automation?
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